business

Costco CEO Breaks Down How a Kirkland Product Gets Made | WSJ
12Apr

Costco CEO Breaks Down How a Kirkland Product Gets Made | WSJ

Costco’s CEO Ron Vachris sat down with The Wall Street Journal to discuss how its $86 billion Kirkland Signature brand runs and why it allows Costco leverage over many big brands. Vachris touches on why Costco has such strong employee retention, the ‘Costco guys,’ why their private label brand has had success over other retail giants like Walmart and Target and more. Chapters: 0:00 Becoming CEO after 42 years 1:00 Employee retention and Costco’s culture 1:44 Brand affinity and Kirkland’s role 3:03 Kirkland prices...

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Create Experience In Your Business
16Mar

Create Experience In Your Business

Success in business isn’t just about having the best product—it’s about creating the best experience. Think about it: the best steak in the world won’t matter if the service is terrible, the atmosphere is uninviting, or the overall experience feels forgettable. Customers don’t just buy products; they invest in how they feel when they engage with a brand. That’s why luxury restaurants thrive—not necessarily because their food is objectively better, but because they offer an experience people can’t get anywhere else. The...

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I Investigated South Africa's Whites-Only Town
27Oct

I Investigated South Africa’s Whites-Only Town

In this documentary, we take you inside South Africa’s whites-only town, Orania. Orania is home to around 3,000 residents and if you want to live there, you have to meet certain requirements. The first and most important is that you have to be a White Afrikaner. Afrikaners are descendants of Dutch settlers who played a key role in establishing and enforcing apartheid. Additionally, residents must be Calvinist Christians, have a clean criminal record, and exclusively speak Afrikaans within the enclave. Despite its...

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The Genius Marketing Trick By Five Guys
07Oct

The Genius Marketing Trick By Five Guys

Rory Sutherland talks about the IKEA effect in marketing. Rory Sutherland, a leading figure in the fields of advertising and behavioral economics, has extensively studied human behavior and decision-making processes. One of the concepts he has explored is known as "The IKEA Effect," a phenomenon that sheds light on how people value and appreciate products more when they have invested effort into creating or customizing them. The term "The IKEA Effect" derives from the well-known Swedish furniture retailer IKEA, which is renowned...

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How Luxury Brands Brainwash You to Buy
19Aug

How Luxury Brands Brainwash You to Buy

I've worked with thousands of clients, generating them over $7.8 Billion in sales through digital marketing. Today, I'm going to investigate the top 5 luxury brands in the world, and reveal EXACTLY how they brainwash the masses to buy. Instagram: X: My Business: Hope you guys enjoy this one :) source

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🇿🇦 wrong road and this happened -Johannesburg South Africa (don't try it alone)
16Dec

🇿🇦 wrong road and this happened -Johannesburg South Africa (don’t try it alone)

share this difficult moment at the wrong road and wrong turn in the street of Johannesburg South Africa with a customer on call out alphonse Fokou South African you tuber. ttps://youtube.com/playlist?list=PLGwnr3thgafkxgwuF5LunSJ2uvLmPXuyr SUPPORT: you can donate and contribute to the channel trough PayPal ... dstvafricamedia@gmail.com Multichoice south africa , how to install dstv in Johannesburg, the best signal of your DStv,have a good dstv cable in Johannesburg,dstv aircon media is your DStv specialist...

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From $50 to $4.2M/Year Sneaker Reselling Business
09Dec

From $50 to $4.2M/Year Sneaker Reselling Business

Sneak City started in a garage. Now, they bring in more than $400,000 a month across their online store and two brick-and-mortar locations. Find out how they started a profitable sneaker reselling business in this interview. This video has been sponsored by TailorBrands. Get your LLC for your business and more with Tailor Brands: Tia started reselling sneakers and clothes she bought in thrift stores for some extra cash in college. She quickly realized the high demand and...

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